Its a marketing document and a technical document, yet it doesnt go too far in either direction. Introduction genetic ethnicity estimates are an important component of the dna story provided by. Innovation and safety online are not mutually exclusive. Set the language parameter for the pdf document within adobe acrobat.
In the world of marketing, a white paper is a longform piece of content, similar to an ebook. Most white paper examples are datacentered and are usually composed of business documents which are textheavy. White papers and briefing books harvard university. Gordon has massive experience writing white papers, and he did a tremendous job on ours. The white paper on local government 9 march 1998 the white paper is dedicated to the memory of tshepiso mashinini 19661998, chairperson of the white paper working committee, and all the other women and men who contributed to the building of a democratic system of local government in south africa. The instructions and rationale for each item in the templates are in blue and can be erased as the template is completed. A nofrills document that sticks to the point and conveys its central message within five pages.
Forging the way ahead we want leaders that are tough, resilient, that can think, and outfight and outsmart the enemy. It explains the need for change in discrete product sales and other technical concepts very well backed by secondary research. The first thing to pay attention to when speaking about the peculiarities of an apa style paper is definitely its format. A problemsolution white paper describes a nagging industry problem, all the existing solutions and their drawbacks, and then a new, improved approach that works better than anything else. These papers are written with a nonio audience in mind, and siop members are encouraged to use these papers as a resource to share with clients, business partners, and others who are interested in learning more about a topic. Example 7 joint base san antonio community partnership. Army white paper developing the character of trusted army professionals. White paper templates to help you in formatting your white. The white paper is designed to help policymakers and other stakeholders be more informed about such platforms and about the people using them to work. By intent, the white paper is more narrative in style and form. Its meant to help the readers understand the issue, how to solve it and formulate a decision.
Its commonly used in government and corporate settings. Ihi white papers ihi institute for healthcare improvement. A white paper template is a report or a guide which informs the readers in a concise manner about a complex issue. Expand your knowledge of the cloud with aws technical content authored by aws and the aws community, including technical whitepapers, technical guides, reference material, and reference architecture diagrams. White paper samples wilton blake white paper writer. For example, if your product has a high upfront cost but lower maintenance costs, your paper might include an analysis of ongoing hidden costs and a roi. Corporations use white papers to sell information or new products as solutions that would serve their customers needs. How would you like to define blockchain terms like node and. Downloading a white paper sample template is easy but looking for the right one for the right purpose makes it a bit challenging. When learning how to write a white paper, its important to first understand its origin to get a better grip on its use.
Each month, the two registers are need against each other to. Congressional white paper on a national policy for the. The initial british term concerning a type of government issued document has proliferated taking a somewhat new meaning in business. White paper an executive should be able to read this and not be missing anything of major importance from your full paper summarize the most important information from each of the sections youve already written from rubric. A white paper is an authoritative report that offers solutions to a problem. This white paper is an example of a yettobelaunched product. For example, if you have an ico backed by an adult store, try to steer clear from a provocative white paper design, as it might seem irrelevant in terms of an ico campaign. Although this section provides a short summary of what the paper is about, you need to provide enough detail to satisfy a busy. Create an outline word report design blank word works cited list in mla format word executive summary. White paper content should answer questions or solve part of a problem that consumers are facing. The powerpoint deck in this resource discusses the basics of writing white papers and can be. Theres a reason why white papers are considered a marketing staple. Content is king 5 steps to writing effective white papers. No documents found that match the selected criteria.
The accompanying white paper on national environmental policy is intended to continue and broaden the consideration of this subject by the entire congress. Inform your readers of key and complex issues with this professional white paper template. The genesis of the policy statement is the deep concern of those members who have joined in adding their signatures below. Jul 26, 2017 a white paper is a business marketing and informational tool used to educate the intended audience and provide assistance for important decisionmaking. This whitepaper is intended to explicitly articulate this insight and demonstrate by way of example how the xsd provides just the right level of abstraction, and just the right degree of precision, to generate a highly constrained and formal data model that can be used to propagate business rules endtoend in the enterprise system. Auer acting chief scientist director, office of pollution office of the science advisor prevention and toxics. Addendum to form and function quick reference table. Building trust into data flows for wellbeing and innovation. Expect a lot of white paper templates you can choose from on this page. Marketers use the white papers to explore a topic indepth. In the end, youll have a professionalcaliber document that you can use for reports, research, case studies, or data. The bracketed labels in front of the headings and textfor example, the 09. A white paper is an authoritative document intended to fully inform the reader on a particular topic. Add more white space nevertheless, in some cases designers are too serious about white papers, so they just put text into pages as it is.
Upload your own custom fonts and always stay onbrand. It has a table of contents and is presented online or can be downloaded as a pdf. The following sample white papers illustrate how to prepare such reports with a detailed analysis and explanatory figures. White papers are created by a company as an integral part of a marketing campaign.
When it is used for commercial purposes, it could influence the decisionmaking processes of current and prospective customers. White papers are documents that discuss complex issues to solve complex problems. But awards dont mean anything unless my clients are getting results. Dimming range of led products 100 to 20 vs 100 to 1 dimming performance and expectations smooth continuous flicker free led fixture and. And, we want them not only competent, but we want leaders of character. The problem must be relevant to the industry and the customer. If youve studied up on what a white paper is and the format of a white paper formats, youre probably looking for some white paper examples to help you get the ball rolling.
A white paper is a oneto fivepage document that describes a given problem and proposes a specific solution to the problem. If youve been asked to write one before, you know this is the case. White papers may also include a bibliography, explanatory. The purpose of a white paper is to make customers understand the issues and fix the problems accordingly.
Wellwritten and researchbacked white papers can be powerful tools for earning trust with. We want them to be adaptive and agile and flexible. For more white paper samples, visit our white paper. The primary mistake people make when writing white papers is to use the paper to talk about their product or solution. Just like any other intensive and informative type of document writing, white paper writing is done in a progressive and gradual manner. Think of the white paper as the meal in a restaurant with products or specific solutions being the dessert offered at the end of the meal, which it professionals may choose to order, or may. White papers and briefing books a communications program workshop this workshop teaches the basic strategies, mechanics, and structure of longer policy papers and briefing books. When properly executed, white papers boost your authority, solve problems for your clients and stakeholders and act as powerful lead magnets. It is meant to educate readers and help them to understand and solve an issue. The ancestrydna science team has developed a fast, sophisticated, and accurate method for estimating the historical origins of customers dna going back several hundred to over 1,000 years. Guidelines on how to write an effective white paper. White paper structure the elements of a great white paper. White paper writing guide 6 white paper pitfalls while researching the material for this book, i read hundreds of white papers. This is called net metering, and this white paper helps explain how your.
Jan 05, 2020 the white paper allows the reader to understand an issue solve a problem or make a decision. Simply listing statistics without some form of narrative arc is a. A good white paper is informative and is designed to show off the advantages of a product or technology. It is with pleasure that we provide the epa nanotechnology white paper to promote the use of this new, exciting technology in a manner that protects human health and the environment. It will help you decide on your business about an important decision. If those were the years best, the years worst must have given new meaning to the word inadequate. It explores market opportunities, business model, execution plan, technology solution framework that leverages ai and blockchain, and loyalty programs. When you think about white papers, you probably think of pdf articles with thousands of words. White paper writing guide 6 whitepaper pitfalls while researching the material for this book, i read hundreds of white papers. These are the features that are important to the document.
Drawing on ihis nearly 30 years of experience with innovation, this white paper provides a detailed description of ihis innovation system, including 90day learning and testing cycles, and describes how a health care organization might create its own internal innovation system that focuses on improving health care delivery. Oclc white paper on the information habits of college students white paper. The purpose of the hot topics white paper series is to provide short briefs on highinterest topics in io. In the government setting, it can be used to find ways of solving certain municipal problems. The powerpoint deck in this resource discusses the basics of writing white papers and can be used for classroom instruction or selfstudy. It is generally presented from business to business transactions. Apr 03, 2020 thus, to support outdoor for example, metropolitan or partially outdoor for example, stadium or hotspot channels, the guard interval in 802. Use our big selection of animations and transitions. How to write and format a white paper with examples. I spent a day examining white papers voted the years best by a whitepaper repository on the web. A combined white paper that can work well is a problemsolution with a numbered list.
I spent a day examining white papers voted the years best by a white paper repository on the web. How the algorithm that determines a customers genetic ethnicity works and how it is validated. A white paper prepared for the john templeton foundation by the greater good science center at uc berkeley. Determine if a white paper is really the best content format. How to write a white paper for my business proposal godaddy. Ready to get started making beautiful and effective white papers. Typically, the purpose of a white paper is to advocate that a certain position is the best way to go or that a certain solution is best for a particular problem. Format the format of the white paper varies to meet the needs of both the author and the intended audience. But times are changing and so is the way we produce and consume content. Here are some white paper sample templates that might be just the right type you are looking for. Building the right educational architecture is the most significant investment we can make today to build the army our nation needs for 2025.
A white paper is an indepth report or guide about a specific topic and the problems that surround it. Very often, white papers are written to address how the product can help the customer evolve with the new trends and techniques in the field. A white paper should be structured in the following way. How to write a white paper correctly a research guide. How to write and format a white paper with examples foleon.
Heres a small sampling of what some clients say about working with me. A white paper prepared for the john templeton foundation. White paper samples that white paper guy gordon graham. This flavor is as rich and satisfying as chocolate ice cream. Command sergeants major of that future force already fill the seats of our basic leadership courses as young corporals and sergeants. Nowadays, every type of content including white papers needs to be well written, well structured, and designed for every type of visitor. Gordon graham also known as that white paper guy is an awardwinning writer who has created more than 200 b2b white papers for clients from new york to australia. A white paper document is flexible to use from one industry to another and its purpose ranges from but isnt limited to research, report, discussion, to proposals and many more. Realizing procurements full potential in value creation 3 may 6, 2016 public practitioners, suppliers, and interested readers, last years nigp business councils white paper, the healthy agencysupplier relationship guide, provides a pathway toward engaging the supplier community in creating value for. The capacity of the weighing instrument must be larger than, or equal to, the largest gross load, i. For example, marketing communications company in other words states that generally a good white paper is fairly short two to six pages. How the reference panel samples are chosen, their makeup, and how the panel is validated 2. Try the headline analyzer writing a white paper is no easy task.
Ive been writing content for companies for many years and won 15 awards for it. A white paper in the hightech industry is a technical document that describes how a technology or product solves a particular problem. By exchanging contact information for an opportunity to download content, buyers are expecting that content to be useful and beneficial to their situation. The white paper allows the reader to understand an issue solve a problem or make a decision. They are a blockchain technology company, and their white paper discusses blockchain terminology and performance. This sample is called an evaluators guide, and it describes five key benefits of this single signon product. Generate more qualified leads using a truly innovative direct mail strategy. American association of colleges of nursing white paper on.
So much information and research are required that its easy to get lost in that portion of the work and let it become a roadblock to actually putting things on paper even after the writing itself has begun, white papers are tricky to do well. How to write white papers people actually want to read. This sample white paper on energy security and global warming showcases a white paper cover page for an entire energy. The abstract or executive summary you may be tempted to put your conclusion at the end, but a white paper needs to grab the reader immediately. Building the right educational architecture is the most significant investment we can make today to. An example of a white paper that has been created solely to market the companys solutions.
White papers are the type of writeups that can make an effective research paper. The myth of the twopage white paper pragmatic marketing. Embed videos or use them as fullscreen backgrounds. Instead, a white paper must be educational, not promotional in tone. This whitepaper is intended to explicitly articulate this insight and demonstrate by way of example how the xsd provides just the right level of abstraction, and just. Read on for 3 great white paper examples, and how they are written for major industries. Return data for figures 2, 3, 5, 6, and 8 of this paper are based on the following stock and bond benchmarks, as. Nov 18, 2019 test every headline before you publish. For example, a white paper in the corporate setting can be used to suggest using a specific product for a certain technical process or marketing purposes. And if this is your first attempt, you probably have a lot of questions.
Include direct, pithy statements of your position to engage the reader. Nanotechnology white paper united states environmental. The lightness of the numbered list can undercut the seriousness of the problemsolution and broaden its reach with the promise of a quick read. With rich animations, background videos, and fluid transitions, your white papers will leave a lasting impression. Comprehensive, reliable reports once the data is collected, it is aggregated into two different reports, each serving a different purpose. Learn how to write a white paper with real white paper examples, templates and design tips. Eight rules for creating great white papers one use a linear, logical approach all good communication has an objective. Every white paper template is defined by its content and structure. If you have a microsoft account, you can view this file with powerpoint online. Pdf is an abbreviation for portable document format. Like a background paper, the white paper is intended for standalone use and is usually several pages in length. Writing a paper especially in white paper templates is highly encouraged and advised because tt saves one a lot of time. The purpose of this white paper is to explain what pdf actually is and what its strengths and limitations are. Preparing a white paper template could include different steps since these papers greatly vary in purpose.
However, templates can be formulated for a general purpose as well. An experian white paper page 5 the red flags rule an overview this document is provided for informational purposes only and does not constitute legal advice or any endorsement by hudson cook, llp or experian of any. Here are steps on how to prepare a white paper template. While the previous examples focus on initiatives that facilitate the transition and reintegration of veterans and their families, there are other examples of installations establishing mutually beneficial partnerships with the local community. Department of agriculture research, education and economics office of the chief scientist july 24, 2012 the nation is aggressively developing the capacity to meet some of our energy needs through. In the following example, companies understand the pain points that. Note that in the last example the zeros after the 7 are significant and cannot be combined with the next. For example, robert emmons and michael mccullough define gratitude as a twostep. The first section titled template for white papers is what will ultimately be edited and submitted to the congressional delegation. Page three of this white paper shows where you can. American association of colleges of nursing white paper on the education and role of the clinical nurse leader tm february 2007 revised and approved by aacn board of directors july 2007. How to write a white paper a simple step by step guide.